MUSYNCed for GOOGLE + SPOTIFY

The routine of a daily commute is anything but routine. Weather and traffic conditions can make getting to work 5 minutes shorter or longer than expected, often resulting in the difficult choice of getting to work late to finish a podcast or cutting a song short because you’ve already parked.

Because the consumer shouldn’t face this choice, Google Maps and Spotify used their data to create and recommend the perfect playlist, podcast or audible for the expected duration of the route.
After the consumer selects a route, a notification will appear on the user’s mobile home screen recommending an experience that lasts as long as the commute and matches the user’s likes.